![]() ![]() Proper SEO means a deeper understanding of what SEO best practices have been set by search engines, and how to make sure they are implemented from both technical and on-page perspectives. However, as mentioned previously, the platform is also complex. So it should come as no surprise that Drupal is one of the better platforms available for those looking to optimize organic discoverability of their site. This positions Drupal comfortably as the second most popular CMS after WordPress. So it goes to reason that the more widespread a CMS is, the more likely search engine crawlers are going to be optimized to understand it.Īccording to Builtwith, Drupal is used by 5% of CMS users. For different CMS, this process changes as they create pages and store data differently. ![]() SEO begins with an understanding of how sites are read and indexed by search engines. To help you avoid some of the most common pitfalls, this article takes a look at some Drupal SEO best practices, providing a good template for the knowledge that helps Drupal developers deliver organic search experiences that truly exemplify the platform. If implemented correctly, Drupal can offer users of your site an organic search experience you won’t find elsewhere. In fact, Drupal’s need for advanced tweaks affords it unrivaled versatility in delivering nuanced experiences that can truly narrow in on user experiences and journeys. Yet don’t think that this makes Drupal any less of a powerful CMS in terms of SEO value. For this reason, creating the best possible SEO experience with Drupal means paying attention to details you may not have to with alternative CMS. However, it’s also a complex beast, with its ability to create customized experiences both elevating its popularity and complicating its implementation. As a popular CMS, Drupal is a great platform for making the most of a site’s SEO value.
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